Follow the journey to building my clothing label - fabric shopping, pattern cutting, fittings, collections, photo shoots, runway shows - let's have fun with fashion and see what goes on behind the scenes: from an idea to a dress there is a long, but extremely rewarding way to go.
To prove that this kind of wrap jacket can be worn in a gazillion different ways. The waistband is separate. The jacket can be worn on both sides. This piece is one of a kind because my black&white checkered fabric stock has run out, but of course I can make wrap jackets with similar looking .... read more
Black and white checkered pleated skirt. Pink zebra dress with rosettes at the waist – both of the dresses above have a deep V cut back. Metallic gray spray painted long dress with attached rosettes at the bottom. Red silk long dress with cream waistband and silk handmade rosettes at the waist. Plum wool wrap .... read more
Gray silk spray painted pleated dress, size 38. Mint silk spray painted pleated dress, size 38. Pencil skirt with embroidery attachments, size 38; plum cream bow dress, size 36/38. Plum white dress with embroidery and crystal attachment at bust, size 38. Knit asymmetric wrap sweater. All of the garments above are available at the Ummagumma .... read more
Black silk dress with a bow detail at the bust. Black and gray wool wrap jackets with different waistbands. Detail of gray wool wrap jacket with a black waistband. Salmon pink pleated bust dress with attached flower at the side. Hot pink and blue/gray tutu tulle skirts. White full tulle skirt and white bolero. Andreea .... read more
The ‘Sculpture’ collection mood board (above) and final sketches (below): Technical details for each garment with sewing instructions and fabric descriptions and examples below. Yes, the looks are very sculptural and structured and it will be a challenge to actually sew them, but I’m sure that once I will finish this collection it will mean .... read more
This RFB event, organized by Roxana Radu, should be a lot of fun! However I am not sure I can be in Bucharest on that weekend because I have to be there a couple of days after that (for the ‘Business Intro’ event pictured below) and unfortunately I don’t have where to stay/sleep so many .... read more
…it is winter and I’d totally wear those gloves and because …it is Tuesday morning and I’m back to work. I do walk again normally, even if every step hurts a lot. Tomorrow we’ll send a lot of dresses to the different stored I am working with, and of course I’ll get back to you .... read more
A tiny sneak peek preview from the sketches that I drew for the INSPIRED by: SCULPTURE collection. I still have to post the first ideas and how they evolved into the final sketches, the fabric swatches, technical details and accessories for this collection. AND of course I will actually make all the designs into real .... read more
A great photography exhibit by Radu Grindei about Romania, tomorrow at 6:30 PM at ‘Clubul Taranului’ in Bucharest. Andi helped organizing it and if you go you’ll see him there. I wish I could go, anywhere for that matter, but I am still in bed. I got one more week to go and hopefully my .... read more
Gray knit wrap sweater. Available in a wide range of colors. For more info contact diana[at]sofashon.com I am living in such a swater right now. Very confy.