The new Dove products: Wake Up. Go Fresh!!!

I am so happy to finally post the pictures from this project I worked on, a while ago. I actually designed and made the dresses for the promotion of the new DOVE products: Wake Up. Go Fresh! The inspiration was a symbol frequently used by the brand: the water drop. I just interpreted it my way: using fresh, bold, yellow colors, green spray-paint for abstract, fresh, minty ‘water’-drop-like details on the front part of the dresses.

I am extremely excited to actually see the promo-girls wearing the dresses on the Dove beach, in Mamaia -the best resort place at the Black Sea, in Romania. If you vacationed there you may have noticed them too. If you plan to go to Mamaia and see them, do take pictures with the girls and send them over, I’d gladly post them.

Summer, sun, beach, fresh, fun: makes me want to go there myself. Too bad I have so much more work, waiting to be done this week. However, I do hope you enjoy your summer vacation. Stay fresh while doing it!